The focus primarily is to augment the economic well-being of destitute communities living in the most far flung corners of the country. We reach out to the marginalized segments and transform unemployed, unskilled populations into employable, skilled craftspeople through training in skill development thereby promoting weaving as a sustainable non-farm livelihood opportunity. We further explore how their collective strength may be developed . Skill development manifests in the following two junctures:
Training New Artisans: To identify, locate and gradually transform unemployed individuals into employable and skilled artisans is the main purpose of training new artisans.
Developing Existing Skills: Training programmes specifically designed to augment existing skills of artisans in accordance to contemporary trends and designs.
Training New Artisans
This skill development intervention commences with community mobilization, where JRF team spends time in rural villages, identifies potential target beneficiaries focusing predominantly on rural women and begins the process of creating awareness about how they hold the power to transform their own lives through the timeless craftsmanship of rug-weaving.
Once the community is convinced about the prospects of pursuing weaving, the training begins in their own local villages where it is convenient and accessible for them. The trainings occur in batches and goes on for a period of couple of months depending on the kind of skill and the type of product. Post training, JRF installs weaving looms within their houses thereby making it easier for artisans to work from home, and take a leap of faith towards a brighter future that awaits them.
Developing Existing Skills
JRF truly believes that learning is a constant process and relentlessly needs to occur time and again. Hence, even for artisans, once they have acquired rudimentary weaving skills, they get an opportunity to further develop their technical capabilities through extensive trainings conducted by master trainers. The aim of upgrading skills in artisans is to enhance productivity and error reduction, directed towards augmenting the earning potential of craftspeople. The intervention focuses primarily on improvement in weaving techniques, enhancing speed, timely delivery, quality benchmarks and waste reduction.