JRF believes in ensuring primary livelihood to people who are deprived of all of these is very crucial. With education, one can achieve the impossible. AEP is an initiative to provide functional literacy to our artisans’ community and help them achieve the impossible.

Welcome to Nest’s third summit where the foundation was also a participant. This summit is organised every year under United Nations and is a multi stakeholder forum which talks about ethic in the fashion and related industry

Stakeholder Engagement Partner (Yash Ranga) provides strategic vision to the two intertwined verticals of Jaipur Rugs Foundation: skill development and social development, through engaging multiple diverse stakeholders and by curating an effective partnerships platform that maximizes impact at scale

Yash Ranga, head of Jaipur Rugs Foundation, elaborates on how the “Gandhi of the Carpet Industry” strives to develop a humanitarian philosophy and Democratize the rug supply chain

This video depicts the grassroot leadership of a Bunkar Sakhi in creating a differences in the lives of the people around her. JRF’s Bunkar Sakhi Leadership training encourages women artisans to acquire higher responsibilities and explore their potentials. This video is the story of Prem from a small village called Asspura.

The Jaipur story is an incredible video explaining the extraordinary story Jaipur Rugs is all about. Produced by ITI, this video portrays the journey of a Jaipur Rugs, from being precisely woven by our weavers in India to reaching our global customers.

This video by Bain & Co. talks about the Founder’s Mentality idea; one that shows how growth threatens to disconnect a successful company founder from his most important employees, and how reconnecting with the weavers on the frontline helped revive and expand.

Every rug has a story and this is the story about a beautiful rug that was inspired by the rangoli. This video depicts a mesmerising tale of how Rosanda from a far-off land and Chotelal ji & Kanni Devi from Narhet, Rajasthan come together to create this magic. The colours come alive just the way Rosanda had planned it to!

A collaborative endeavor of 'Jaipur Rugs Foundation' & 'British Council' supported by 'Diageo' lays its roots in the grassroots in the form of Young Women Entrepreneurship Program of 3 days. This video depicts the overwhelming power of their innocent smiles and glistened eyes.

Jaipur Rugs Foundation shares the success story of Madhu Devi, a young woman from Lalgarh Village of Jharkhand, who didn't give in to the difficulties she faced rather wove a life of happiness for herself and for her family through earning money from weaving. That's how, we transformed a life and created smile.

Meet Archana Devi - our one of the first batch trainees of "Grassroots Communicator Training" - which was held with support with British Council and Diageo Foundation.